Discover the 7 secrets of a good subject line!
Remember, 68% of those you send to will decide to open your email or not, solely based on your subject line. It’s critical that it is as...
How are your stories changing hearts and minds?
We are more versatile with great stories. We have endless social media tools at our disposal. A long-form story today, can be...
How persuasive is your storytelling?
Stories enable us to emerge as people of change. Your story needs to touch the hearts of your donors. Making them knowledgeable of your...